Hostess Brands is now part of The J.M. Smucker Company


A Snacking Powerhouse Driving Sustainable, Profitable Growth

Hostess Brands is a leading sweet snacks company that makes, markets and distributes our delicious treats throughout North America. Our approximately 3,000 employees put their hearts in everything they do, inspiring moments of joy by baking new and classic snacks including Hostess® Donettes®, Twinkies®, CupCakes, Ding Dongs® and Zingers®, as well as a variety of Voortman® cookies and wafers.

History of

hostess logo


Modern Hostess Relaunched

Nov. 2016

Hostess Goes Public

Feb. 2018

Acquired Cloverhill

April 2019

Opened Chicago Sales and Marketing Office

Aug. 2019

In-Store Bakery Disposition

Dec. 2019

Executed Transition of Primary Distribution Facility to Kansas

Jan. 2020

Acquired Voortman 

Dec. 2020

Surpassed $1 Billion in Net Revenue

June 2021

Issued First Corporate Responsibility Report

Nov. 2021

Completed Cashless Settlement of Outstanding Warrants

March 2022

Announced Addition of New Bakery-of-the-Future in Arkansas

Nov. 2023

Acquired by The J. M. Smucker Co.

Our Brands

Learn more about these great snacking brands in our portfolio.

Sharable, sweet treats perfect for whenever snack time strikes. Dolly Madison Bakery®’s crave-worthy cakes, donuts and muffins are individually wrapped for freshness and convenience. Available in multi-count caddies packs, they’re perfect for small business break rooms, concession counters and vending machines.

Baked to perfection and drizzled with tempting icing, Big Texas® cinnamon rolls are a sweet way to start each day. Individually wrapped to ensure freshness and packaged ready for resale, they’re a delicious choice for convenience stores, vending machines, small businesses or even individual homes.

Irresistible danishes, bear claws, and honey buns that add just the right sweetness to a morning cup of coffee. From family pantries and small business kitchens to vending machines and concession stand choices, Cloverhill Bakery® high-quality baked treats are individually wrapped and ready-to-enjoy anywhere.